Most of us think we know what our partners want, but research shows we're often wrong. We assume our partners' needs mirror our own, a bias psychologists call 'egocentric projection.' The result is that we give our partners what we would want, rather than what they actually need.
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The moment a man sets his thoughts down on paper, however secretly, he is in a sense writing for an audience; and the more candidly he writes, the more intimately he is addressing his reader.
Cyril Connolly — Enemies of Promise
The plan was to paint just ONE beam to bounce light. But DOT crews misunderstood, assumed the design team loved purple, and painted the entire highway.
Louis Cheslaw
We are never so much disposed to quarrel with others as when we are dissatisfied with ourselves.
William Hazlitt — Characteristics