underscored

@underscored

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Tag:consumer-behaviorClear

If you spend enough nights on the floor listening to people order martinis, explain natural wine to dates, or negotiate status through reservation choices, you start to realize restaurants are basically focus groups for contemporary aspiration.

Bodhi Landa
3w ago

The reason is obvious when you think about it: enterprises are paying for their employees' time, so of course they are willing to pay for tools that make those employees more productive; consumers, on the other hand, are mostly looking to waste time, which is why attention-harvesting advertising is the only software business model that works at scale for consumer services.

1mo ago

The worst websites often belong to the best manufacturers. Heritage brands that have been making quality products for decades frequently have terrible websites that are hard to navigate. This puts them at a disadvantage compared with Amazon or well-funded DTC brands. AI levels the playing field by making it just as easy to shop from a 100-year-old manufacturer with a clunky website as from Amazon.

1mo ago

Before purchasing the dress, she was asked to sign a legal waiver acknowledging that the dress did not represent her current size.

2mo ago

61% say they would cancel their favorite service if the price went up by just five dollars. Let me repeat that—they would cancel their favorite service, not just any platform.

2mo ago

But at the end of the day, it's consumption, not production, that defines you as an individual. That might sound like an odd thing to say, especially if you've grown up believing — as my liberal parents taught me — that advertising is a form of mind control that greedy corporations use to force you to consume things you don't really need.

3mo ago

I want us to all build wardrobes that make us happy, last a long time, and help us feel more like ourselves.

3mo ago

Underscored — save the words that stop you in your tracks.

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