If you want to make people consume more, or if you want to make businesses hire more, etc., you have to do it in a way such that people generally understand what you're doing.
"I sent my publisher a manuscript I had been working on for a year and thought I had secured myself by demanding immediate advance payment for ten thousand copies; by the time the check was remitted, it barely covered what it had cost to frank the package a week ago"
1mo ago
Underscored — save the words that stop you in your tracks.