Even if you think you have no interest in those topics, it's hard not to be drawn in by Em's super smart writing and analysis, which regularly broadens out to examine wider cultural and societal issues.
Judges check page length before reading a word. • Long brief? We read faster and with less attention. • Short brief? We slow down and pay closer attention. Brevity signals confidence.
Conversations shift from "Should we staff a designer on this project?" to "Here's the actual work; let's discuss how to make it better." PMs can now unblock themselves, test ideas with users earlier, and advocate for design resources with real prototypes instead of abstract arguments.
He wins access by going deeper than anyone else, mastering the material and speaking the insiders' language. That proximity gives him real influence, shaping how the industry talks about its own future.
She wants to identify how he chooses and places words with the intention of producing material effects on the reader's body. How, exactly, does he make hearts beat faster, stomachs lurch and palms prickle with sweat?
1mo ago
The mind is so rarely modified by facts; it is modified by feeling, and feeling is modified by art.
2mo ago
The mind is so rarely modified by facts; it is modified by feeling, and feeling comes from the association of ideas.
