underscored

@underscored

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NeXT spent years losing money. His co-founders left. His investors lost faith. His fortune nearly disappeared. At one point, he was a weekend away from shutting the company down. Somewhere in those failures, Jobs learned how to become the leader Apple would eventually need.

Geoffrey Cain
2w ago

Most people think the opposite of success is failure, but that's not true. The opposite of success is quitting. Failure is just a learning event. Companies that never fail are companies that never try anything new.

2mo ago

The tolerance for failure is just so much higher. I just met so many people who just burned through tens of millions of dollars on what seemed a trash idea, and it was a trash idea! And then it was like, 'Okay, great, well now I'm going to do the other thing.' And then the next thing is also a trash idea. Great, they get to put $100 million into that other trash thing. And the third thing is amazing, and then it's a multi-billion-dollar company.

3mo ago

Nobody remembers the project that didn't get any traction, the one that may have seemed a bit embarrassing at the time. People remember the successes and forget all the attempts.

5mo ago

Underscored — save the words that stop you in your tracks.

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