Most of us think of nostalgia as a kind of pleasant but passive experience — a wistful longing for the past. But researchers have found that nostalgia is actually a social emotion. When we feel nostalgic, we don't just think about ourselves; we think about the people we love.
It doesn't even have to necessarily be made by millennials but was clearly made for millennials as a part of the youth culture and would stick out like a sore thumb for any generation coming after that would be like, "Oh, what what is this?"
What I think this whole milk craze really boils down to is this philosophical belief that what is natural is best... the push for drinking whole milk is tied to this much broader view that the Trump administration espouses, which is that America can be great again if we can go back to this imagined historical era where the cows were roaming in the pastures.
3mo ago
Underscored — save the words that stop you in your tracks.
